Saudi Exhibition
For parties and weddings
Your destination to discover the latest party and wedding services and experiences in the Kingdom, in one place that brings couples and families together with elite service providers and live shows.
A growing market, real opportunities!
With the development of the wedding industry in Saudi Arabia, this market has become one of the fastest growing and influential sectors, and a direct opportunity to reach customers at the decision-making stage.
The show brings together elite service providers with thousands of serious customers looking to book and buy, in an environment designed to turn interest into sales.
The Saudi Party & Wedding Expo aims to provide an integrated platform that brings together various party and wedding services in one place, enabling exhibitors to reach customers who are ready to make a booking and purchase decision, while promoting interaction between service providers and creating business opportunities that support the growth of the sector and the expansion of participants' businesses.
Growing market and opportunities
Directly to reach customers!
Annual nikah contract
Annual wedding (Riyadh)
Bride and groom per year (Riyadh)
Wedding Hall (Riyadh)
Targeted
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Grooms and brides-to-be
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Individuals and families who have events coming up and are ready to buy
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Families looking for wedding and party services
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Party and Event Organizers
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Halls, Hotels and Resorts
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Travel and tourism companies
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Investors and industry leaders
What we offer
01.
Showcasing the latest wedding services and experiences in the Kingdom
02.
Delivering end-to-end solutions that cover the entire couple's journey
03.
Providing direct communication opportunities between customers and service providers
04.
Maximize sales opportunities and build long-term relationships
Visitors are registered to attend the exhibition via the app, providing an accurate database of interested and prospective customers.
The app provides live updates on events and exhibitors, and makes it easy for visitors to explore services and make a booking decision.
It is also a continuous digital platform to showcase the services of sponsors and exhibitors, with offers and updates posted in real time.
Constant customer access before, during, and after the show.
It contains the most prominent services and products of the party and wedding sector. The guide is continuously updated throughout the year, making it a reliable reference for anyone who has an event coming up.
The directory also allows sponsors and exhibitors to showcase their services and post offers and updates directly, giving them a continuous presence and wide reach to customers.
Your presence doesn't end at the fair... it starts there
Exhibition experience
A fully integrated experience that reflects the entirety of the client's journey. The show is designed to reflect the complete customer journey, bringing together all the wedding and bridal industry in one place, creating a one-stop shop for direct sales for each sector.
Beauty and care
Beauty, dental, and body care services
Funding
Financing solutions that make it easier for customers to create a complete marriage experience
Startups and Productive Families
Innovative products and services that add uniqueness
The journey of the newlyweds
Everything a bride and groom need to know, from outfits to wedding day details
Halls, Hotels and Resorts
The best options for parties, with experiences with something for everyone
Travel and tourism
Everything a bride and groom need to know, from outfits to wedding day details
Household needs
Everything a newlywed couple needs to outfit their new home, from furniture to appliances and décor
Hospitality and catering
Integrated hospitality and catering solutions that add a unique experience to the event
Consulting and Workshops
Specialized consultations and workshops. offering practical advice for couples in planning and organizing. with the participation of experts in the parties and weddings sector.
Type of exhibition
A showcase of the latest services and experiences for parties and weddings
Direct sales and reservations are allowed
Exhibition time
1pm - 12 midnight
Admission to the exhibition is free of charge
History
15-17 Dhu al-Hijjah 1447 AH
Corresponding to June 1-3, 2026
Location
Views and Expected Engagement
20+ million
In the main regions Riyadh - Sharqiya - Qassim - Hail
Expected attendance
20,000+ visitors
Within 3 days
The beginning of the campaign
Two months before the exhibition
To ensure that our message reaches as many potential customers as possible
Target numbers
20 million impressions
Through social media and influential media platforms
Campaign methods
Social media platforms
Campaign details
News of the opening of the exhibition was published in 20 newspapers
The opening was publicized on 3 radio stations
Spreading the word in 5 media channels
Filming and editing 2 promotional videos
Sponsor 5 Influential Accounts on the X Platform
X-space nodes
Invitations to ambassadors and diplomats
Invitations to influencers
Inviting Opinion Leaders
News of the opening of the exhibition was published in 20 newspapers
The opening was publicized on 3 radio stations
Spreading the word in 5 media channels
Filming and editing 2 promotional videos
Sponsor 5 Influential Accounts on the X Platform
X-space nodes
Invitations to ambassadors and diplomats
Invitations to influencers
Inviting Opinion Leaders
Hiring Influencers
Success stories always start with a vision... and the most successful visions are built on strengths.
His Royal Highness Prince Mohammed bin Salman,
Crown Prince and Prime Minister of the Kingdom of Saudi Arabia
Contact us now!
Start with us today, and bring your presence closer to the opportunity.
Government sponsorship
Contact us now!
Start with us today, and bring your presence closer to the opportunity.
Phone
966502090603+
Info@swe-expo.com
Working hours
From Sunday to Thursday,
From 9 am to 5 pm
the address
Riyadh,
Kingdom of Saudi Arabia